Thursday, January 27, 2011
Writing Out Loud: This Is How We Do It!
You can’t tell a person’s net worth by the car they drive or the neighborhood they live in. Contrary to popular belief, there are probably more millionaires driving Buick’s and standing in breadlines than any segment of the population. I immediately felt dread for wearing something other than a jogging suit today when intuition told me I was being “sized” up as a potential mark. If sizing a person up is how you conduct business you should probably watch your step. I say this because today I had a very unpleasant experience. I am literally in line paying for some items when a “businessman” and I use the term loosely, thrusts a 5X7 advertisement in my face. This guy not only invades my personal space, he gets indignant because I had the audacity to visually express my annoyance. He hands me what I assume to be a sample of his “graphic design’ work. Now I’m no Picasso, but it was poorly done. Had this man approached me in a more professional manner, maybe I wouldn’t have felt such a strong desire to tear his “calling card” into shreds and toss it in the nearest trash can. I don’t subscribe to the idea that I necessarily owe one particular race of people my loyalty, my vote or my business simply because we share cultural traits. I believe many opportunities involving minorities are missed because expansion beyond a few square blocks never comes into play. Businesspeople that possess confidence don’t single people out based on race alone. Maybe it’s just me but I am truly annoyed by people who enter other business establishments and start “hustling” the patrons. So if I’m getting a relaxer in my hair I don’t want to be disturbed by “Pookie” selling me bootlegged DVDs, frost bitten meat, and mismatched tube socks. I also believe a lot of minority businesses fail because they aren’t thinking globally. Let’s face it; it’s hard to have a global mindset if your vision statement is “This Is How We Do It in Da Hood!”
You can be honest here no one reads anything I write. I am a lot quieter than my blog posts might indicate. I generally prefer silence over shouting, meditation over mess, and peace over problems. As I make my descent towards middle age I’m trying to do so by treading carefully in a world known for claiming bragging rights for everything. Whether it’s the Mary Kay Consultant, the Jehovah Witness, or the Girl Scout with her Thin Mints, do you ever get tired of how, when, where and why people approach you? Do you find that you have to mentally prepare yourself to be sold a “bill of goods’'? A couple of months ago I received a phone call from a well-known celebrity. Though I was humbled this person took an interest in my work, I didn’t use it as a chance to give a sales pitch about what God has gifted me to do. What God has gifted me to do will be obvious to most and overlooked by the rest. What I did do was listen to words of wisdom. I wrote some of those words down and I refer to them often. I’m not sure I possess that “killer instinct” everyone else speaks so fondly of. Maybe it’s because I’m not depending on luck, I am however, insisting on the Lord. I don’t feel the need to pounce on every person I meet with some great “business” opportunity. God doesn’t want me to rely on man’s platform, fame, contacts in my cell phone or business cards to open doors. I don't carry business cards because I trust God to place anyone assigned to my destiny in position! God wants us to trust His plan and trust that in due season, His purposes for our lives will come to pass.
"If you do build a great experience, customers tell each other about that. Word of mouth is very powerful." - Jeff Bezos